We are a performance-driven digital marketing agency dedicated to helping eCommerce brands scale to 7-figures and beyond with paid ads.



Igniting momentum. Creating impact.

GM Ignited

Our 90-day Igniting Momentum program is our proven eCommerce growth strategy for Food and Beverage or Fashion and Apparel brands looking to scale to 7-figures.



In today’s fast-paced, highly competitive, and up-to-the-second world, we go beyond to push the kind of social awareness that creates momentum, sparks engagement, and drives sales.

Facebook Ads

Google Ads

Email Marketing


Building brand awareness and meaningful connections with your desired audience is where our expertise lies. We dive deep into each brand to tackle challenges and ignite opportunities for growth.

Media Relations

Media Buy Strategy

Affiliate Marketing


Any product or service can be made stronger and grow when given it the fundamentals it needs. The design is your vision and our expertise is your guide to creating those roots to light up your brand.

Web design, development, and maintenance

Pixel and Analytics

E-Commerce setup

Shopify, WordPress, HTML, Woo-commerce and squarespace websites


We are industry specialists passionate about helping purposeful brands ignite.

Gabriela Marcano

Founder & CEO

Gabriela Marcano is founder and CEO of GM Ignited. Before starting GM Ignited, Gabriela was working at Hill and Knowlton Strategies as an Account Executive representing Miami Beach Visitor and Convention Authority (MBVCA) and Hurtigruten. She implemented media buy strategy campaigns, organized press trips, led influencer marketing campaigns, and maintained client awareness through media coverage efforts. Throughout her career, Gabriela worked at CADA Consult, Republica Havas, Reebok, Newlink, and AIG Insurance. This has given her over five years of combined experience in integrated marketing, public relations, advertising, and social media.

Her restlessness, creativity, strategic mindset, and vast knowledge of the industry, has managed to place her as a leader and a memorable asset throughout her career. Gabriela earned a bachelor’s degree in Communication Studies and a minor in Psychology and Business from Northeastern University in Boston. She’s also currently part of The Social Clique, Rachel Petersen’s pristine social media mastering group.


GM Ignited believes in a holistic approach to be able to completely transform online businesses with digital advertising. We work hand-to-hand with our clients embracing their goals as our own to embark in the hardworking and strategical pursuit of success.


In this fast-paced and ever-changing environment we not only take pride in being early adopters, but we also master the complexity of the online sphere. We’re laser-focused on the paid ads service for eCommerce brands, making us shark among a sea full of fish. 


We believe that time is money, especially in the online advertising world. For that reason, we stand out from most agencies that take an absurd amount of time to onboard you. Our 90-min flash track onboarding process will have you up and running as fast as possible without any additional or hidden fees!


At GM Ignited we consider ourselves part of our clients’ teams and their biggest asset. We strive to embrace their dreams as our own and so we make sure they are kept in the loop every step of the journey to 7 and 8-figures.

We assign a media buyer specialist that is available for you daily, we engage in weekly reporting, and we jump on a monthly call alongside our CEO to go through the performance report and next month’s strategy.


The ROI of your ad spend is our most important KPI. As a results-driven eCommerce agency, we are consistently studying the data to make the most assertive decisions for higher returns. A main part of our process is to test, analyze the data, and then optimize the best performing ads to maximize profits. All this while strengthening customer loyalty and driving the most qualified leads to your online store.


We are well familiar with how most agencies work. They’ll charge a fixed monthly fee without giving any rationale about where that figure came from. At GM Ignited, we believe in a win-win method. We look at each client and work off of value, setting our price according to the ROI we will realistically bring you.


What They’re Saying

I can’t express enough how great it has been to work with GM Ignited. Once they understood our vision they worked very hard to get our brand and our name out there, delivering immediate results beyond my expectations. It felt incredible to know I could fully delegate PR to the GM team without the need to follow-up, as they were completely on top of it.

Cindy HassanFounder of Mode Revolution

I absolutely love working with GM Ignited. They have provided us with many innovative ideas to expand our PR platform and gain the brand exposure that we have been looking for. GM Ignited is dedicated to our brand and continues to create extremely valuable work for us. Their commitment and hard work gave us results right away. We feel so lucky to have found a team that understood our goals from the beginning and worked hard to bring our visions to life.

María Teresa TupiniCo-Founder & Designer of Del Este

We loved working with GM Ignited. They are super professional and well connected. They helped us publish with Forbes, La vanguardia and other well known magazines which helped us gain visibility and best of all customers. We would definitely recommend them to help out spreading the word about your business or brand.

Athina GarciaCo-Founder of No Name Just People

"Gabriela is an expert when it comes to copywriting, ad creatives and everything related to customer analysis and organic brand building. We work together almost daily and the energy, the great creative and analytical skills she brings to the table are priceless. Plus it is amazing to celebrate small and big wins together as we continue to grow.

Victoria ZakharovaproBloom

Start Igniting!